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To download our presentation on Optometric Outreach, please click this LINK To download our presentation on Surgical Counseling, please click this LINK    

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Where is Paul this ASOA Meeting 2016?   What: COE Review Part 2 When: Saturday, May 7, 2016 Time: 1:00pm-5:00 pm Where: New Orleans Ernest N. Morial Convention Center, Morial Center, Room 352   What: How to Implement an Optometric Outreach Program in Your Practice When: Sunday, May 8, 2016 Time: 9:15am-10:15am Where: New Orleans Ernest N. Morial …

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One of the most valuable employees in modern ophthalmology is the surgical counselor. Not having the right person could cost your practice by not optimizing patient conversions for premium IOLs, blepharoplasty or refractive surgery. I spent the early part of my career as a surgical counselor and have trained dozens nationwide. I have personally seen …

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A few weeks ago, I was talking to a client in the Midwest. The marketing director was looking for something fresh for social media, and I suggested a campaign for seniors. Immediately she shot it down, saying that seniors don’t get on the Web and just aren’t computer savvy. I disagreed and was happy to …

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The current stance many practices have taken about a slow or dying economy has passed, and now it’s time to start preparing for what I think will be a great year for ophthalmologists. With the economy now on the mend, I’m here to tell you that your 2011 can be much better than 2010. It …

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